Adding new images to your digital signage is a great way to keep your messages fresh and relevant. Several online sources make it easy to update images, icons and even video elements with royalty-free stock at very affordable prices (many between $1 and $20). However, there are a couple of points to consider before purchasing your first image.
1. Make sure the graphic image is consistent with your overall brand image and messaging. This is a very subjective process, and you will have to rely on your own judgment as to which visual elements work together. One suggestion is to look for an artist with a portfolio of related images.
| For example, perhaps you want to promote healthy eating habits among students or drive visitors to the fresh produce in your café. Here is an artist with over a dozen related images that give you flexibility and consistency. |
2. Remember that pixels count. Purchase the correct file size to make certain your brand message stays in focus. Start by determining the resolution of your monitor. The quickest way to do this is to check your “Player Format” from within FireSign Studio. From the home screen, click the “Where” circle. This selection will give you a list of your active Players and their formats. A typical format is 1360 x 768 which denotes the pixel dimensions of your screen. (This dimension should also be reflected in the format of the segments you have been creating.) With this information, you can now calculate the minimum pixel dimensions based on the the screen area you want to cover. Here is a simple example:
